With all the flashy glizty glam filled motion graphics induced commercials we see today its so refreshing to see a simple idea yet complicated execution come to life in this spot for BarclayCard done by post power-house The Mill.
I simply love the idea and the straight forward execution of the commercial. From spider cams to mo-con rigs this one's amazing. Dont miss the advertising world's signature glints and flares in reflections. A good mix of practical plates and CG environment, props and matte painting bring life and energy to the spot. Its commercials like these that make me miss the ad world.
Dont forget to watch the 'Making of'
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