Sunday, November 22, 2009

Mystery behind the Story

Avatar - one of the most anticipated films of the year, or you could say 5 years since the time it was announced. Its mainly because of the technology used in the film - Its going to be stereoscopic, one of the firsts in the action genre; 45% of the film is computer generated, everything N'aavi (the blue people and their world) in the film is CGI and it definitely looks brilliant from what we have seen; lastly its James Cameron's directorial after Titanic. With the record he has - Aliens, Abyss, True Lies, Titanic; its expected to be a spectacular treat.

In all of this hype and frenzy, what bogs me down is the fact that we all know the story, we know how it looks and we know everything of the film. This seems to be a trend with all the films that are being released now-a-days. They let out everything from the film by releasing - teasers - trailers - 4 min "sneak-peeks" and scores of behind the scenes videos.
Where is the aspect of keeping the mystery? Where is the feeling of suspense? Remember when we saw "The Matrix" trailer? I was zapped. It kept everyone wondering what the film was about sans the spectacular visuals. Where is that now?
I remember going to watch The Matrix, itching to know what it was all about and when I saw the film I was riveted to my seat and glued to the screen. I wasn't looking for that one scene I saw in the "4 min sneak-peek. On the same lines - "Cloverfield" there wasn't a clue as to what the film was about until you saw it.

Well, one can say "dont watch the freebee if you want it to be a mystery". Really? Come on, if I dont see it, someone who did, will come yoodling about how amazing it looked or how crappy it was.
Anyways, thats not the point. What am wondering is - have Directors and Production companies lost faith in their audience, that they need to feed our visual greed with reminders that their film is around the corner? and we are talking about accomplished and well known Directors here.
We as audience also have gotten to incline towards substandard qualities of audio and video presentations. We seem quite happy to watch a horrible compressed video clip with bad sound on "you tube" or listen to a song on our cell phone external speakers. At the same time we tend to boast about our amazing flat screen television and our state of the art sound systems in our living room.
From the way I look at it, it looks like our need for information at our finger tips lets us make vast compromises just to be in the loop of current trends and events.

Little is more. A sneak peek should be a peak from behind the curtains to get a glimpse of what awaits, not tell the whole story in a few minutes. Keeping the mystery alive is an art, just like a magic trick. Keeping the suspense. To quote a dialogue from The Prestige -


Every great magic trick consists of three parts or acts. The first part is called "The Pledge". The magician shows you something ordinary: a deck of cards, a bird or a man. He shows you this object. Perhaps he asks you to inspect it to see if it is indeed real, unaltered, normal. But of course... it probably isn't. The second act is called "The Turn". The magician takes the ordinary something and makes it do something extraordinary. Now you're looking for the secret... but you won't find it, because of course you're not really looking. You don't really want to know. You want to be fooled. But you wouldn't clap yet. Because making something disappear isn't enough; you have to bring it back. That's why every magic trick has a third act, the hardest part, the part we call "The Prestige"."


To relate the above to film making - "The Pledge" would be the trailer, "The Turn" would be the film, "The Prestige" would be the essence or the climax of the film.


Wednesday, November 11, 2009

Alex Roman - Ultra real CG lighting.

All these years of being in the CGI\Visual effects industry, I have never seen anything like this. This body of work is fantastic. I have nothing more to say. Watch the videos for yourselves.

Remember: All that you see in these clips are FULLY computer generated. Nothing is real. Nothing.


Kahn's Exeter Short Film from Alex Roman on Vimeo.



T&S Teaser 3 from Alex Roman on Vimeo.


T&S Teaser2 from Alex Roman on Vimeo.


T&S Teaser 1 from Alex Roman on Vimeo.
 


"Alex Roman uses 3DS Max and VRay for Rendering, Photoshop for Texture work, AfterEffects for Compositing and Color Grading and Adobe Premiere for Edition. He born in 1979, in Alicante (Spain), and his real name is Jorge Seva, but uses "Alex Roman" as an artistic alias for publishing. After being trained in traditional painting at a few academies, Alex discovered this other world called CG. Although he hadn't any architecture training, was very interested in this art since an early age.

We appreciate a lot the "little" detail about his desktop is just an Intel i7 920 and the render time per frame spends 1:30 hours at 720p (1280x720). This kind of realism in the The Third & The Seventh short and the hard work behind scene, describes his personal skills and personality: a perfectionistic, enthusiastic, sensitive and willpower man. Good elements to become a successful artist.

The leitmotiv of the short title is based on the discussion about the order in the seven primary art forms, whether architecture should be the third or the seventh. Architecture, sculpture, painting, dance, music, poetry, and cinema, according to Ricciotto Canudo. This old discussion was started with the Friedrich Hegel's order (19th C.): poetry, music, painting, sculpture, and architecture.
" - From 3Dup

Thursday, November 5, 2009

Wine Legend

 
Making of Wine Legend on Vimeo.



I always find fire a very facinating element. Its shape and size is not constant, it looks brilliant (when in control) and when choreographed looks beautiful.

This particular spot done by DAf from Chile is amazing. Fire is always a tough call to make. Its not very easy to control on set, its not easy to make it look good in CG. Some of the best CG fires I have seen was in Harry Potter and the Half Blood Prince, done by Industrial Light and Magic, am not saying this because I work there but its really amazing. To read more about how the CG fire was created in The Half Blood Prince click here.

Its always best to shot plates of fire, as reference and if composited well it can be used in the final shot. Elements that way- fire, water, debris its best to get as many practical plates as possible. Nothing beats the real thing.

Enjoy the making of and the advert.

Tuesday, October 27, 2009

AXA Evolution


AXA_EVOLUTION  on Vimeo.

Tronic created this lovely piece which takes the viewer through the major inventions of man in a very origami style.
Whats really interesting is the approach in which the transformations are handled. We are so used to looking at mechanical transformation, thanks to Transformers and the over flow of commercials, movies, concepts based on mechanical modes of shape shifting.
The change in shape that we see in this commercial is very organic and fresh to the viewers eyes that it remains captivating till the end also what adds to the animation is the way the edges fold out even after the shape has completely formed bringing the sense of fragility and weightlessness.

For French Insurance company AXA, Tronic conceived, directed and animated this spot to address the desire to remain relevant in a constantly advancing world. The spot highlights the rapid evolution of mankind by showcasing an origami man transforming himself into some of the most important inventions throughout history. Ending with a question mark and a resolve on the AXA logo, the spot informs the public that the future is uncertain – but AXA is present now and through any changes to come.

Thursday, October 22, 2009

Wolfman NEW Trailer




This is one movie am really waiting for. This year ending seems to bring a good bunch of movies - James Cameron's Avatar, Wolfman, 2012...amongst all of them, I really am looking forward to Wolfman, as it has a good cast, good storyline and its eye candy. On the other hand - 2012? I dont know... just seems eye candy to me without anything else.

Lets wait and watch. In the meantime enjoy the trailer.

Wednesday, October 21, 2009

TED Talk : Paul Debevec animates a photo-real digital face



Creating a convincing CGI human has always been the holy grail of computer graphics. I say, convincing, because many attempts have been made before but they all end up in the realms of creepiness.
Its is tough to create a CG human mainly because we are used to recognizing human emotions and the little nuances of our expression that the moment we see something off, we find it robotic and lifeless. All our lives we have been interacting with other humans that we have strong memories of  human reactions, which is why its easier to create CG aliens and other creatures because they are all based on concepts and one's imagination and no one really knows their behavioral attributes.

Attempts before [Final Fantasy, Beowulf] have all been a roller coaster ride in the Uncanny Valley - The Uncanny Valley is part of a hypothesis of robotics that posits that a human will have greater empathy for a non-human entity (like a robot) as its appearance and emotion become more humanlike. The "valley" refers to a strong negative response humans have to an entity that is nearly human, but still inauthentic enough to seem unnatural and therefore "uncanny".

Paul Debevec is a researcher in computer graphics at the University of Southern California's Institute for Creative Technologies. He is best known for his pioneering work in high dynamic range imaging and image-based modelling and rendering, Debevec's work have been used in several major motion pictures, including The Matrix, Spider-Man, King Kong etc, his research with Facial Re-lighting and Dispalcement driven performance is really mind numbing and fantastic, slowly bridging the gap in the uncanny valley of photo real CG.



Recently the development the Light Stage where an array of lights would record an actor from the waist up delivering a short performance and then relight the performance in post production to match any lighting setup, since the performance was shot with a vast array of lighting combinations per second.

All these developments are bringing us closer to making a very convincing computer generated human. The above clip of Emily is the closest I have seen in terms of a believable result, the acid test would be to see how it holds on an extended performance.

Tuesday, October 20, 2009

Nocturne - Short film - Canon 1D Mark V

 

Its getting really interesting to see where the DSLR-film-making is going. Check out this short -"Nocturne", shot entirely on the yet-to-be-released Canon 1D Mark V (actually supposed to be called Mark IV, but the Japanese avoid the number four as it sounds like death in Jap) 
The film is by Vincent Laforet, the Pulitzer prize winning photographer and VFX artists will find the well know Stu Maschwitz (The Orphanage, Magic Bullet - Founder)

The film was shot at 6400 ISO (a seemingly common trend of oh-so-high-iso feature)

Psyop and Adidas create the impossible.


 
Adidas "Together" Directors Cut 2008 Olympics - Impossible is Nothing!! from PSYOP on Vimeo.


the making of video has gone offline for now, will put it up once it back.

I remember watching the Adidas commercials for the Beijing Olympics 08, like all Adidas commercials they were brilliant. The Ad compromised of 3 of the big Chinese athletes who speak about their promise to perform for their country at the Olympics, knowing that their fans and country is there to support them through the games.
The idea was more or less literally translated to visuals in the final spot. The post-production was handled by one of the best in the business - Psyop and they really pulled it of brilliantly. The ad had the atheletes being held up by the people, lifted, carried and push up by their hands and you can see their emotions come through with their support.
The team at Psyop shot live people for the foreground and created digital doubles for the background and in collaboration with Boolab painstakingly sketched over the final composite to create the desired look.

It always helps to shoot as many live elements  as possible on set.  Leave the CGI for the background and for the fillers.  Its easier to control the look and quality that way. Nothing can get as good as the real stuff. Not only can you use the live plates to composite, they also can be used as a good reference for the CG in terms of motion, size, look and feel.

Trivia - 

Total no. of Ads. - Four.
No. of Artists - Sixty Five.
R&D  Time - Three Months.
ToolKit - XSI, Maya, Massive, After Effects, and Flame.


Ps- Check out the other videos posted by Psyop on vimeo

Monday, October 19, 2009

DJ Hero

    


A disc shattering (literally) animation from London's Framestore CFC for Activision's DJ Hero. Its nice to see gaming going beyond the control pad. I really loved Rockband  and DJ Hero seems interesting.

The animation is done really well, it has a very industrial-gritty theme to it, I was expecting a very flashy disco-isque  opening cinematic..oddly enough I was even expecting a retro approach to it...dont ask me why.
But this really gets you in the groove.
The production scale seems massive and I like the way the  design of the animation revolves around all the DJ instruments and gadgets - huge scratch pads - vinyl bases - speaker towers and freeways looking  like criss crossing wires. Well designed, well though of. Love the look.

Some trivia -

Who - Framestore CFC

No. of Artists - 25 CG artists
No. of Shots - 76 shots, 
Timeline - 15 weeks 
Misc - 4800 individual dancers, 5.1 Dolby Surround, HD video.